Support At German Trade Fairs
Some of Europe’s biggest and most famous trade fairs and exhibitions are hosted by German cities. Booking a stand at one of these is a great opportunity to display one’s products not only to the Germans themselves but also to the thousands of visitors from other European countries.
Equally, if you go along as a visitor, it’s a terrific opportunity to learn first-hand about the market segment you are targetting.
Whether you’ve got a stand or you go as a visitor, you’ll learn a great deal more from a German trade fair if you’re accompanied by our German-speaking associates.
Eureko will
- help you plan the visit to achieve the desired outcome
- draw up clear objectives; for example, by gaining specific knowledge in advance about potential customers, distributors and competitors
- help set up meetings prior to the visit, if desired
- advise on any tailor-made business cards, information leaflets and samples to distribute or present at the fair
- collect all available German-language materials at the fair and summarise the main contents in English
Whether we attend the exhibition alone on your behalf or accompany you, we write a comprehensive report following the visit. Key information is collated, and an assessment of the market situation is given on the basis of first-hand observations, and of discussions with German companies present at the exhibition.
With some of the biggest trade fairs in the world taking place in Germany, we will help to make a visit to a German fair the perfect starting point for you.




